I make a lasting and positive impact on teams and organizations by combining my deep understanding of technology and innovation, commercial savviness and people focus.

Experienced in
* Marketing, Sales, Service
* Consulting & program management
* Digital (Business Model) Transformation
* Corporates, Scale ups, Start ups

Background in marketing with extensive consultancy, portfolio management and startup/scaleup experience. Strategic and analytical thinker, practical in execution. Well developed in starting from scratch, and creating growth from there. Always worked in changing business environments. Experienced in strategic marketing, consultive selling, digital innovation, business model innovation and business development.

I create impact for organizations who aim to make a difference

Made a career U-turn in 2020 by leaving the corporate world for a startup accelerator, co-founding own business initiative and work for startups and scaleups in commercial roles.

I am optimistic, enthusiastic, direct. I believe organizations exist by the grace of their customers. I try to live by four rules: speak impeccable words, take nothing personal, do not make assumptions, always do your best.

When I am not at work, I spend my time in the kitchen, in the gym, on the water (sailing, surfing) or I drive my youngtimer convertible car.